Microsoft has begun merging its consumer and enterprise Copilot products, with the Microsoft Copilot super app expected to combine chat, coding and autonomous functions in the coming months.
The company started rolling out a unified experience across both platforms this week, initially to a small subset of users. Changes will affect navigation, feature availability and the sign-in process, including a colour-coded indicator to show whether a user is logged into a personal or business account.
Consumer Copilot users will see the most changes. From 18 August, several features will be removed from the consumer app, including Copilot Podcasts, Group Chat and Deep Research. The Microsoft 365 app will be renamed the Microsoft Copilot app.
Microsoft Copilot super app: what is planned
The merged product is intended to become a super app incorporating a chat function, the GitHub Copilot coding assistant, the Copilot Cowork tool, and a new agentic workflow capability internally named Autopilot, Fortune first reported in May.
The project is led by Jacob Andreou, a 33-year-old executive who previously oversaw product and growth at social media company Snap before joining Microsoft. Fortune reported in June that chief executive Satya Nadella is relying on Andreou to sharpen Microsoft’s AI strategy after the company fell behind competitors.
The internal pressure behind the project was underscored this week when Microsoft told its 11,000-person Copilot team that the product must “earn the right to exist,” TechTimes reported.
Competing with Anthropic and OpenAI
Microsoft is attempting to close ground on Anthropic and OpenAI through the Copilot super app push, while also growing its enterprise Copilot business. In the company’s latest earnings report, Nadella said Microsoft’s 365 Copilot service had reached over 30 million paid seats.
Microsoft’s Azure cloud division remains its primary growth engine, having crossed $100 billion in annual revenue in its most recent quarter. Much of that growth has been driven by AI demand, with a large part coming from OpenAI.
The company has been working to reduce its dependence on OpenAI while directing computing resources toward improving Copilot. Its AI lab this week unveiled its first reasoning model, MAI-Thinking-1, which Microsoft said matches leading models on some software engineering benchmarks. The company also said its latest coding model is 25% more efficient than its previous one.
Nadella has been among several technology chief executives to advocate for open-weight AI models, which critics argue are more vulnerable to attacks. “You can’t depend on any one model,” he said during Microsoft’s July earnings call. “You will maybe need multiple models to even remediate some challenges that get caused by one model.”
The consumer Copilot feature removals begin on 18 August, giving a concrete deadline for the first phase of the merger.
